Support domestic companies to enter Vietnam with the “EduTech Design Development Support Project for New Southern Advancement.”

· DCB published a survey of local K-Edu demand in Vietnam and a survey report of competitors and related companies through a collaborative study with Nguyen Trai University.

DCB published a "K-Eduction for Vietnam Local Market" to support domestic companies' entry into Vietnam.

The report, published through joint research with Nguyen Trai University in Vietnam, contains research on competing products and companies related to Korean cultures such as K-sports, K-beauty, K-pop dance, and AI/VR/Design in Vietnam's local market.

Since 2020, DCB has been promoting the "EduTech Industry New Southern Advancement Design Development Project" in collaboration with Nguyen Trai University in Vietnam and five domestic EduTech companies(Time Education C&P, Open Cyber University of Korea, Ubion, Globe Point, and Topic Korea).

As part of the "EduTech Design Development Support Project for New Southern Advancement" every year, market research results on local K-Edu demand in Vietnam and competitors and related companies are published.

In 2022, the project's third year, DCB will carry out various support projects such as consulting programs, marketing support, and design support for companies wishing to enter the Vietnamese market.

"Vietnam is considered a promising Edu-tech market due to the high proportion of children under the age of 14 based on the total population," said Choi Gi-soo, head of the management office. "As the Edu-tech program unveiled in the market is rudimentary, we will do our best to help domestic companies enter the Vietnamese market with competitiveness."